Can you afford to be missing out on new customers for your business month after month after month?
 

What the average advertiser doesn't know about successful Yellow Page ads WILL cost them precious customers, big ticket sales, and untold profits.  So...



You're about to discover how just one simple technique multiplied response in every Yellow Pages it was used by a factor of 5 to 10 times! 

Plus, I'll show you dozens of other Yellow Pages techniques that a select few businesses know about, and will do anything they can to keep a secret from you!

Be absolutely sure you read this report, before your competitors do (and before you even CONSIDER looking into high-priced designers).

From Author, Alan Saltz
New York City
Tuesday, 12:39 PM


Print This Page

Dear Yellow Pages Advertiser,

I have an important question for you.

When it comes time to place your Yellow Page ad every year, do you get excited about how much money it makes you? 

Or do you cringe at the thought of another mediocre year - and 12 payments that hardly seem worth it?

Business owners spend more than 11 billion dollars every year on Yellow Pages Advertising, but when you ask the question above - you find most advertisers are confused, frustrated, and loaded with doubt.

If you're serious about making your Yellow Pages ad investment drive more customers to your business this year than ever before, and if you're tired of struggling and wondering who to listen to, then pay close attention to what I'm about to tell you.

But before I get to that...
 

The True Story of "Mr. X"
 

A gentleman came to this website in a similar position to the one you're probably in. 

He was aware of the huge potential of Yellow Pages Advertising because it put his company in front of customers who were ready to buy.  He realized he couldn't afford to *not* be there.

But the results didn't follow.  Naturally he wondered why.

Like most advertisers, he figured his ad might be responsible.  So he worked on it.

He took a couple of simple but proven techniques that he recently discovered, and he decided to actually use them this time.

Mr. X's total investment paid for itself in only 60 days.  He watched his response multiply a whopping 5 to 10 times over the previous year.

>>> But here's what was especially interesting about the scenario.  The little "trick" he used probably took him all of 30 seconds to change.  It's something that just about any business on the planet could have done.

So I paged through my Manhattan directory - a massive 1,631 page monster - to see how often this awesome little technique was used.

Of the countless ads I looked at, I saw it used twice.

That may have surprised you.

The truth is, I knew when I paged through that directory that I would hardly see it used.
 

It's The Epidemic of Yellow Pages Advertising.
 

There are simple ways to stand out and boost response in the Yellow Pages, but most businesses are totally unaware that they exist!

It's no one's fault.

It's just that nearly everyone who advertises in the Yellow Pages turns to the same people for advice - the sales rep, and the design department.

Most companies have no idea who to turn to unless they're willing to spend hundreds or thousands of dollars to hire an ad agency.

And that's just not a luxury that many smaller businesses have!

There are 2 important morals to the "Mr. X" story:

1. Simple fixes often produce substantial changes in response.

2. If your competition doesn't use them, and you do, you can instantly stand out in your category, regardless of what product or service you sell.

Here's why this is true:

FACT: Most ads do little or nothing to stand out from the competition. 

FACT: Most advertisers hand the reigns to their Yellow Pages design department and get a "cookie-cutter" ad in return.

It's surprising and unfortunate, because breaking away from this "me-too mentality" is often the difference between an ad that generates a few calls a month, and an investment that pays for itself "hand over fist!"

I can tell you exactly what works.

Aside from graduating with high honors from Wharton, one of the top business schools in the country, I've helped Yellow Pages advertisers from all over the world and from every industry you can imagine.

My articles have been published in trade and business journals, and in newsletters both online and off.  I've been a featured columnist for The Magazine Yellow Pages newsletter - the publishers directory for Fortune 500 companies including Forbes, Business Week, US News, and many others. I've even assisted an Indiana University professor on a college level textbook chapter on the subject.

But most importantly... I've shared my secrets with hundreds of small business owners -from over 10 different countries - and many of them have written to tell me that they were unable to find such unbiased and helpful information anywhere else!


So... while I realize you don't know me from a hole in the wall at this point, I'd hate for you to waste another year and thousands of dollars more on a Yellow Pages ad that doesn't work wonders for your business.

Take a few minutes, and stick with me here if...


You Want Your Yellow Pages Ad to Earn
You More Calls, More Customers, and More Money.
 

Please understand that without fully grasping the point I'm about to make, it's nearly impossible for you to achieve significant improvements in response.

I don't mean to sound blunt or brash (or downright obnoxious) when I say that... and I'm not here to rub salt in your wounds, either.  But the following lesson is that important. 

Understand it, and act on it, and you maximize your Yellow Pages Advertising investment.
 

The 4 Vital Truths of Yellow Pages Advertising

Instructions: Click the boxes as you agree with each truth below.

Truth 1: The people who see your Yellow Pages ad are looking for information that will help them choose one company over all of the others.  They don't pick a phone number at random for that reason.

Truth 2: They read display ads instead, because they WANT to read information that will help them find a particular company that they feel more comfortable about, more confident in, and more suited to.  (you might want to read that one more time - it's exactly what your Yellow Pages ad needs to do.)

Truth 3:  You're not the only potential "fit" for people who turn to your subject heading.  For the most part, the companies in your category provide the same or similar product(s) or service(s) as you do.

Truth 4:  It's virtually guaranteed that most or all of your competitors ads will all say essentially the same things... list the same "laundry-list" of products, services, or brand names offered... make the same slogany comments and claims in different words... and slap on a company name and logo.

It's therefore unreasonable (and costly) to expect better than average results if you do what they do.  If your ad makes you appear as "just another option," your ad risks getting lost among the other ads in your category, and response suffers. 

To achieve better-than-average or extraordinary results you must stand out as a totally different and totally better option than your competition.



I don't care who you are or what you do!

As long as you're an honest business that delivers on what you promise, and you know of real reasons why a customer should choose you over your competition... your company can stand out in the Yellow Pages as one of the best, if not the best, option available.

And your ad can effectively and credibly convince prospective customers that they want to pick up the phone and call you more than anyone else.

  • It doesn't require an ounce of design ability
  • It doesn't matter whether you're attracting patients, businesses or cash-paying customers
  • Whether you offer a product or a service
  • Whether your average sale is $20 or $20,000
  • Or whether you're established or the "new kid on the block"


Trust Me... This Isn't Some Kind
of Yellow Pages Voodoo.
 

You and I both know that if we developed 2 different ads for your company, one would outperform the other.  What you also probably understand, is that a good ad would do so by a significant margin.

And that's exactly why most business owners I speak with struggle for days or weeks trying to put something together!

The difference is... while many people are uncertain of what changes will drive more customers to their business, I pick and choose from the same proven, attention grabbing, trust building, customer generating content every time.

Like I said, it's not voodoo.
 

It's Simply Knowing What Attracts Customers
to One Business Over All of the Others
 

After sharing my methods with business owners in more than 10 countries... in over 75 industries...

After seeing the results firsthand...

With praise from Verizon reps, YellowBook reps, SBC, Transwestern, and BellSouth reps, marketing consultants, advertising consultants, authors, and businesses all over the world,

I know without a shred of doubt - these strategies work.  But only if you use them.

Introducing my best selling work:

Legal Theft - Version 2.1

 How to Use Yellow Pages Advertising to Ethically "Steal" Business from Your Competition!


Legal Theft 2.1 is the definitive guide to Yellow Pages Advertising that gets RESULTS, and the most comprehensive collection of Yellow Page techniques guaranteed to boost response.

It "rips apart" the all-too-common mistakes that advertisers make... and uncovers what it takes to grab your prospects attention, time and again, and make them WANT to pick up the phone and dial your number.

Plus, it exposes why certain content gets your customers to take out their wallets in a hurry, while seemingly similar content goes in one ear and out the other!


Imagine What a Customer Winning
Yellow Pages Ad Can Do for Your Bottom Line...
 


"You Could Not Imagine How Many Leads
I Would Not Have Gotten"

"You could not have imagined what my ad would have looked like, or how many leads I would not have gotten per year if I didn't read Alan's book.  I can tell you I made several mistakes a TON of other folks in the Yellow Pages make.

His advice has made my ad a winner in my local book.

Courtney Pelzel
San Antonio, TX


"By Far The Best Information
That I Have Found."

"I have pulled many reports off the web and I have ordered several so-called "how to" manuals on how to improve your Yellow Page ads.

You probably already know this but your book is by far the best information that I have found!!!

Jeff McClintock
BellSouth Advertising Yellow Pages Representative
Saint Cloud, FL


"The Bible of Yellow Page Marketing."

"Alan Saltz's book should be The Bible of Yellow Page Marketing."

Mark Joyner
International #1 Best-Selling Author
of Mind Control Marketing


"Alan Saltz Deserves a Congressional Medal
for His Yellow Pages Material... a Pure WOW"

"Alan Saltz deserves a Congressional medal for his Yellow Pages material.  He goes "above and beyond" what is expected on the marketing battlefield, and delivers a pure "WOW" experience with his material, service, and critiques.  I bow to Alan."

Dr. G.E. Nielsen
Waterford Chiropractic Office, Waterford, WI
www.DocNielsen.com


"I've Never Seen a More In-Depth Treatise
on How to Make a Yellow Pages Ad Sell."

"Alan, I've never seen a more in-depth treatise on how to make a Yellow Pages ad sell.

I've personally seen the exact techniques you cover increase the response for a Yellow Pages ad by 10 (yes, 10) times from the previous year.  The end result was an extra $3,200 a week in business.  That's an extra $136,000 a year from that ad alone.

I've just never seen a resource cover the strategies it takes to achieve these results like I've seen in yours."
 

Lenny Eng
Australia's Own Web Copywriter and Author
www.Digital-Copywriting.com


With pictures, sample ads, colorful examples, quick exercises, and "Plain English" explanations, I expose exactly what works and what doesn't.


These Are Proven Gems You Don't Want
Falling Into the Hands of Your Competitors...
 

Here's a taste of what you'll discover:

The 4 essential elements of Yellow Page ads that SELL.  Include all four, and guide your potential customer seamlessly from one to the next and your odds of getting the call soar.

The eye-opening experiment spanning over 2,000 ads in over 242 categories that revealed the 2 most influential characteristics of a Yellow Pages ad. (the good news is neither of them are size or color!)

3 major differences between Yellow Pages Advertising and EVERY other advertising medium you use. These are responsible for nearly all of the costly mistakes that advertisers make.  This will forever change the way you advertise in the Yellow Pages!

The 3 "universal motivators" every Yellow Pages ad MUST include.  In a medium where you're surrounded by your competition, these instantly set you apart, and make prospects eager to call you!  I have seen these multiply response for advertisers whose categories are like "night and day"!  They truly are universal.

The truth revealed - when "extras" like color and additional subject headings are worthwhile, and when they're a waste of your money.  I hear more misrepresentations about size and color than I care to think about.  Learn the unbiased truth, once and for all, and make the right investment for your business.

A simple strategy that astonishingly reduces skepticism.  If there's a common trait among people who view your ad, it's skepticism.  This grossly underused technique does more to combat skepticism than virtually any I've encountered!

 I wrote about this in an article that was recently published, and the editor of the publication received so much positive feedback that he ran it again!  I'm virtually positive that you can't read about this technique in any other book on the subject.

The 5 most attention-grabbing headline "varieties" you can use... 26 examples you can literally "cut and paste" into your ad... the words proven to increase visibility... and a very comprehensive explanation of what is known to be your ads most valuable "real estate."

The sneaky little trick that allows you to change one of your ads most response-driving features - all year long and as often as you like.  Everything else in your ad is fixed for an entire year, but this is not.  When I explain this "loophole" you'll know how you can increase your response and conversion during the year.

The secret to outrageous offers that will have customers banging down your door.  I've used this concept many times and the results were literally explosive.  I'll hand you 2 real-life examples to kindle "the light bulb" above your head and then show you exactly how to apply it to your business.

How to literally "guarantee" your way to more sales.  Your customers will love you for this, and most of your competitors will wrongly be too scared to try it.  (this technique is so powerful there are books written about this concept alone.)

The 300 most referenced subject headings in the Yellow Pages, ranked in order, and what your category rank tells you about the right advertising package for your business.

How to "Sell With Specifics" and accelerate your credibility from 0 to 60 almost instantly. This is a simple correction that takes hardly any time to make, but increases the selling power of your ad many times over.

The 2 things your headline MUST, MUST, MUST do for your ad to be effective.  Bottom line, your headline can dictate the response of your ad.  It needs to do 2 things.  If it doesn't do both of these your greatest opportunity to engage a prospect will be lost.

The reason most "bulleted-lists" are all wrong and the embarrassingly obvious solution.  This is an incredibly important lesson that valuable for all of your marketing, but it's especially important in the Yellow Pages.

What I refer to as the "magical question" that everyone who is looking at your ad wants to know.  Answer it better than your competition and your response goes up!  I show you how.

4 costly oversights for pictures, photos and graphic designs.  The graphics you use in your ad do effect your response.  I'll tell you how to choose between graphics, when it's a good idea to use a picture of yourself in your ad, and when it can actually turn people away.  (doctors and attorneys pay special attention!) 

The one part of your ad that actually triggers the phone call itself...   and shockingly, most ads completely forget to include it.  I'll share it with you, and provide you with the exact words that are proven to get results.

The single most important part of your ad that most businesses forget to include. I refer to this as, "The mistake that almost everyone who advertises in the Yellow Pages makes and if you don't make it your ad will automatically stand out and generate tons more calls!"

The 6 things to immediately remove from your Yellow Pages and why any one of them can destroy your response.

A concept known as "LVC" and how failing to consider it when you create your Yellow Pages ad will, with near certainty, reduce the number of new customers your ad will attract this year.  This is the section of Legal Theft that I've titled... "The Concept You Can't Afford to Not Consider."

I've received a lot of praise for putting this course together -- from business owners of all types and all levels of experience.

While these techniques are powerful and effective - they're not at all hard to understand! 

>>> In fact, when people discover the secrets to effective Yellow Page ads, they're amazed that their competition is completely "in the dark"!
 


"Makes WAY Too Much Sense."

"The information has been easy to read, makes WAY too much sense, and can be applied immediately to my advertising.

Priceless information...

Raymond P. Attisano
Bethlehem, PA


"Second to NONE."

"Alan, your intimate knowledge of the Yellow Pages as a means to outwit and outperform competitors is second to none.  You really know your stuff!

What's more is your ability to make everything so darn easy to understand and implement that it's actually enjoyable to learn.  You're reachable, you respond quickly, you're so easy to talk to, and you value your clients as much as they will undoubtedly value you."
 

Steve Yankee - President
Video Business Advisor
www.VideoBusinessAdvisor.com


"Alan! You are a GOD SEND!"

"Alan!  You are a GOD SEND!  You really do deliver and you can quote me on that!  You really seem to understand what business owners need, Return On Investment!!"

Agatha Loewen - Owner
Auto Interior Restoration by Al's Repair
Toronto, Canada


"Alot of People Say They Can Improve Our Ads,
But You PROVE It."

"I always knew that the yellow pages would be a good investment, if the right ad was created.  There are tons of people that go there, and we all know it.  The trick for me has been how to get my fair share of them.

A lot of people say they can improve our ads, but you PROVE it... I will be recommending your book to others without a doubt."

Leonard Jordan
A/C Solutions, Georgia
www.YourTotalComfortSolution.com


"If The Yellow Pages Were Smart,
They Would Hire You Immediately"

"The more I read your book, the more I admire you.  You are the most talented and the smartest person in the area of Yellow Pages Advertising.

I certainly will mention your book to anybody I can, but you should go to the production department of one of New York's Yellow Pages and talk to them.  If they're smart, they would hire you immediately, maybe even as the chief of the department.

Tatiana Testeva
Tess Russian Translation
Chico, Califormia


"Simple Changes That Draw Attention
to Your Ad Like a Magnet"

"Wow.  Simple changes that draw attention like a MAGNET, holds it, and develops trust until they pick up the phone and call youI'm thoroughly amazed.

Glan Garnes
The ESQlawtech Weekly
www.LawyerLounge.com


From the instant you start reading
, you'll be able to look at your competitors ads and capitalize on their mistakes. 

You'll see all of the ways that you can speak to your prospects with more impact, more credibility, and more influence.

Hint: Your customers want to be influenced!  If you provide what they're looking for (and in the Yellow Pages that's a given), and you truly offer your customers a positive experience, finding a business they feel confident in makes their buying decision less stressful. 

It's simple human psychology.  People spend more freely when they feel good about a company... they spend less willingly or keep looking if they're skeptical and worried.


So, How Much is a Kick-Butt Yellow Pages Ad
Worth to You and Your Business??
 

Put a value on it!

What is an extra customer worth to you and how many more do you think you can attract in a year's time?  How much can that ad of yours be improved?

Right now you spend hundreds or thousands of dollars every single month to run your Yellow Pages ad.  You write that check every 30 days regardless of how well your ad performs.

It's unfortunate, but it's the reality of Yellow Pages Advertising.

You can enter into that contract uncertain and loaded with questions, or you can be "armed to the teeth" with the ability to dominate the single most targeted advertising medium available to your business.

The people who see your Yellow Pages ad are ready to buy.  If you're honest, and leave your customers satisfied, I want them to buy from you!

I'll show you exactly what to do to make that happen.

The price of Legal Theft 2.1 is just $97!

It's a "drop in the bucket" compared to the check you write every month to run your ad...

And it's peanuts compared to how much additional business you can attract by improving your ad.

Plus, your investment is protected by the most iron-clad guarantee you can find.  More on that in just a minute...

I'm also going to give you a bonus that can save you hundreds or thousands of dollars on your Yellow Pages investment.

It's yours free if you order here.

 

"What Your Yellow Pages Rep Doesn't Want You to Know
About Yellow Pages Advertising."

There are quite a few things that you're not supposed to know about placing an ad in the Yellow Pages. 

Yes... many sales reps are genuinely interested in the success of your business.  But others are more concerned with the size of the commission check they receive from "helping you" place your ad.

In this insider report, a Yellow Pages rep comes clean.  She tells you how to be prepared when you sit down with your rep, what to say to be offered highly discounted rates (you don't get them unless you say the right thing), and the truth about some ad rates that are not as "spectacular" as you're led to believe.

This bonus is a much needed weapon every advertiser to should bring to the negotiation table, and the results will surprise you.

A $27.00 Value!  Yours Absolutely Free.


Click here to download Legal Theft 2.1 instantly!
 


"One of the Best Investments
I Have Ever Made."

"Your book, Legal Theft is one of the best investments I have ever made.  The ideas and guidelines are effective and easy to implement.

This book is absolutely packed with great ideas.  Since we are spending $400 a month in yellow pages advertising, we would be foolish not to have the most effective ad possible."

Randy Dean
Columbus, OH


"One of the Greatest Marketing Bargains
I Have Ever Gotten!"

"Alan, I just wanted to say this book was great.  I have a lot of different courses that have information on yellow pages advertising.  I have never seen the level of detail you have.

The information is absolutely incredible.  And I must say the price of the guide makes it one of the greatest marketing bargains I have ever gotten!"

David Oliver
The Leverage Team, LLC
Stanhope, NJ

For a Limited Time, I'm "Giving Away the Store!"
At No Extra Charge - But With One Small Catch
 

I really want to see you succeed.

I'm prepared to hand you not only Legal Theft 2.1, but my "The Definitive Yellow Pages Success Package" as well.  For a small window of time, it won't cost you a penny more.
 

1

Exclusive Bonus #1
"How to Get a Professionally Designed Yellow Pages Ad with a $20 Bill, & Get Enough Change to Buy Yourself  Sandwich."

You don't need to shell out $1000 or more to have a professionally designed ad that looks different from all of the ads your directory will design (which is most of them). I'll show you how to do it with 20 bucks, and get enough change to buy yourself a sandwich, rent a movie, or get a couple gallons of gas.

2

Exclusive Bonus #2
"Yellow Page Ads: Before & After"

With this e-book you'll see me transform 5 mediocre Yellow Page ads into business building secret weapons.  Plus, you'll discover exactly how to locate the weaknesses in your own "before" ad... and how to apply step by step changes to make it more effective.

Included are the changes to one of my client's ads that nearly tripled response.  Plus, his WARNING headline might just be the most compelling headline I've ever written!  You don't want to miss this.

3

Exclusive Bonus #3
"How to Blow the Roof Off Your Sales in 180 Days or Less"

In this coveted, limited release e-book, I reveal time-tested techniques to grow your business outside of the Yellow Pages and on a shoestring budget.

You'll also uncover simple techniques that boost ad response for flyers, postcards, newspaper ads, email marketing, etc. - and free or low-cost ways to get your current customers to spend more, visit more often, and excitedly recommend you to their friends!

4

Exclusive Bonus #4
"Your Yellow Pages Ad Reviewed and Personally Critiqued by Alan Saltz."


      This is the most generous offer I have ever made, or will ever make again.
 

This is the most generous bonus I have ever offered, or will ever offer again.

Email, fax, or snail mail your ad to me.  Within one week (I'll accept priority request only if you're up against a deadline) I'll send back a complete quality assessment and review of your ad.

This will include detailed suggestions... design and organizational tips... headlines you can use... content additions, removals, and rewrites... and anything else that will boost your response.  My critiques are often pages in length... and because my name is signed at the bottom, they're comprehensive and they work!

Like I told you, there's a small catch!

When (and only when) you're thrilled with your investment, I'd like a testimonial from you.  And I'd especially appreciate if you comment specifically on the critique I've given you.

There's a reason why I'm doing this.

Yellow Pages ad critiques are a great alternative for business owners who want professional help - but who can't afford to spend huge sums of money to hire an ad agency.

It's something that I intend to offer in the near future, both with Legal Theft 2.1, and as a stand-alone service as well.

Naturally, I want my customers to fully know the value they'll receive.

Your honest, heartfelt feedback is going to help me do that!

My critiques are worth far more than what I intend charge, but many people won't accept that on my word alone.  I understand that.  When they see the comments from people who have actually received them... that's a different story!

So right now, anyone who invests in my course, gets their critique for free!

If you click the button below, you're guaranteed to get one as well.


 


"I Was Expecting the Critique to Be a
Rehash of The Book... Not Even Close!"

"Hey Alan,

I am passionate about Yellow Page advertising.  So much of it is absolutely wasted.  And there is so little valuable information available - present complany excluded - about how to do it effectively.

In fact, I searched Amazon.com and found only two books.  I ordered one and was appalled by the content of the book.

Yellow Page reps have all their favorite pitches about size and color, all things that mean bigger commission checks for them - but not necessarily better response for the advertiser.  This book I bought was like a handbook for Yellow Page reps.

Yours is the total opposite.  It's 100% for business owners, and the strategies you uncover are simple and truly efective.

I have to admit that I was expecting the critique to be a warmed-over rehash of the e-book.  But it wasn't!  Not even close!

Thanks for taking the time to really dig into our ad.  You made some fantastic suggestions!

Scott Glenn, General Manager
Captain Electric
Provo, Utah


"There's No Doubt My Ad Will Be 100 Times Better!"

"There's no doubt my ad will be 100 times better now.  Thanks again for the very in-depth critique!"

Henry James
Suburban Heating & Cooling, Franklin, TN
www.SuburbanHVAC.com


"A FAR SUPERIOR Ad to the one I Originally
Submitted to You... My Boss Was THRILLED"

"Many thanks for the great critique.  Overall a FAR SUPERIOR ad to the one I originally submitted to you.  My boss, the President of the company, was THRILLED with the changes

Michael Friend
Sound Telecom, Spokane WA
www.Solaxis.com


One last thing, and I'll leave the ball in your court.

If you've decided you want to own "The Definitive Yellow Pages Success Package" and Legal Theft 2.1, you can do so with no risk.
 

"My 365-Day,
 No Questions Asked,
100% Money Back
Guarantee"

   Here it is in the plainest, most simple language possible:  If you decide you're not thrilled with your investment for any reason at all, at any point, up to one full year from the date of your purchase, let me know and I'll refund every penny you paid, on the spot, with no questions asked, and no hard feelings.  Your risk is absolutely zero.


Take me to the secure order form Alan!
 


Worth a Heck of a Lot More Than It Costs!"

"Boy Alan... YOU'RE GOOD!

Your service and availability are very prompt and professional.  The information is incredibly great.  Worth a heck of a lot more than it costs!"

Allan Rosenberg - President
Continental Maid Service, Edgewater, NJ
www.ConMaid.com


"I Would Have Been an Idiot if I Passed This By.
Your Course is Worth Far More Money
Than What Your Charge For It!."

"Alan... I spend over $10,000 a year on Yellow Pages Advertising and still I was skeptical about spending to invest in your course.

I would have been an idiot if I passed this by,  Running a successful ad in the Yellow Pages is just too important to my business, and your course is worth far more than what you charge for it."

Michael Friend
Sound Telecom, Spokane WA
www.Solaxis.com



If you're finally ready to discover the secrets that can explode response for your business, order Legal Theft 2.1 today.  You'll be thrilled with your decision, and I guarantee it!

Kindest Regards,

Alan J. Saltz
President - Guaranteed Marketing, Inc.
Email Me
Call Me: 1-877-243-9612

P.S. I don't hide behind an email address.  If you have questions or concerns and you'd like to speak with me, call me on my dime. Toll-free 877-243-9612.

P.P.S. Just a single, solitary extra customer all year long and your small investment pays for itself many times over.  Don't wait and you'll receive "The Definitive Yellow Pages Success Package" with a professional and personal Yellow Pages ad critique at no cost!

P.P.P.S. Remember, your risk is zero.  You'll have 365 days to be refunded in full if you're not satisfied for any reason!  Be reading in just 5 minutes even if it's 4 A.M.!

P.P.P.P.S.  Don't wait!  My price will be increasing by more than 25% at a date to-be-determined, but no later than February 28th, 2005!  Proceed to the secure order form by clicking here!

 

Order Now  |  F.A.Q.  |  Make Money as an Affiliate  |  Affiliate Login
 


Guaranteed Marketing, Inc.
236 East 75th Street, Suite 2A

New York, NY  10021
phone: 877-243-9612
email: info@YellowPagesProfit.com

 

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Alan Saltz's...

 

*The Small Business Marketing Minute*

http://www.YellowPagesProfit.com

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____________________________________

Today's Issue:

It's easy. It costs nuthin'. It gives you exposure.
It gets you new clients. So why aren't you doing it?

____________________________________

 

Dear <$firstname$>,

Well, I did it.

Last time I sent a newsletter, I was a few days away
from getting married. I write you today - for the
first time - as a married man!

Very exciting. :)

And now, I'm just a few days away from my honey-
moon to Australia and Fiji. Sharon and I figured that
now is the time to travel as far as possible.

Get this...

We leave for the airport on Monday night, and...
because of the time difference, the flights, and a
15 hour layover in South Korea, we don't arrive
in Australia until Friday morning! Yeesh.

I'm not complaining of course. The new Mrs. Saltz
and I can't wait! Even for the 15 hour layover.

Anyway... before I leave, I wanted to send out this
newsletter focusing on an important way to get
exposure, and new clients for your business.

__________________________________

Yahoo Local & Angie's List - Why aren't you...
__________________________________


Yahoo Local & Angie's List (for service businesses)
are two large and growing internet "portals" where
local folks go, enter their zip code, choose a business
type from a drop down menu and get local results
(and ratings) of businesses - like yours - that are
in their area.

Day in day out, prospects looking to make contact
are visiting these sites.

What I'm finding out is that a lot of businesses
don't even know if they're listed.

And if they are, they haven't filled in all of their
business details so customers can make contact.

Have you visited these sites and taken just a few
minutes to make sure your listing is up to date?

Or to make sure you're listed at all?


    1. http://local.yahoo.com  --> Yahoo Local

    2. http://www.angieslist.com --> Angie's List


Do it, smart marketer.

And now, for Step 2.

__________________________________

Jump Over the Competition: Get Reviews.
__________________________________

One of the primary features of these two sites is
customer reviews. Local consumers looking for your
type of business can read real testimonials that
are left on the site.

One of the key benefits to getting started quickly, is
your ability to collect (and encourage) reviews
from happy customers and friends that you service.

Why?

Because on both sites a consumer can actually
SORT by ratings or number of reviews (which is
exactly what I would do), making it possible to
 “rank” highly for those who search using those
criteria.

It's like being the 1st or 2nd listing on Google.

The bigger the jump start you get on your
competition the greater the advantage you can
gain over your competitors who have fewer positive
reviews… or fewer reviews in general.

A user is much more likely to select a company
with 18 positive reviews than one with 2, right?

On Yahoo Local you’re rated out of 5 stars.

A vast majority of companies in the categories I
have searched through have NO rating (showing
hollow white stars), so those that show 4 or 5
bright red stars really stand out.

So… make sure you register with each of these
sites.

And… talk to some of your best customers… your
friends who you've served... and ask them to
leave feedback for you!

You'd be surprised how easy it is to be the local
business with more reviews than ANY other
company.

Here are those sites again:
 

     1. http://local.yahoo.com

     2. http://www.angieslist.com


Well get to it!

Wishing you all good things...

Enjoy your business,
Alan Saltz

P.S. If you want to make sure you continue to get
these newsletters, place my email address on your
"white list" so I don't get caught by those pesky
email filters. If not, the unsubscribe link is below!

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